WebCertain Announces The UK`s First International Search Summit
Released on: March 18, 2008, 6:30 am
Press Release Author: WebCertain
Industry: Internet & Online
Press Release Summary: WebCertain today announced details of the International Search Summit, the first event to focus specifically on international and multilingual search.
Press Release Body: Produced by multilingual search specialist WebCertain, the International Search Summit will give delegates the knowledge required to implement successful international search engine marketing campaigns in multiple languages. Thought-leaders, industry analysts, consultants and international marketers will identify and discuss the latest challenges, insights, tools and techniques in international search marketing.
Andy Atkins-Krüger who is recognised as one of the UK\'s foremost international search marketing experts and is a well known international speaker on multilingual search will chair the summit, introducing a line up of presentations, case studies and panel debates. Speakers will include representatives from Microsoft and Xerox as well as leading international search experts including Barry Lloyd of MakeMeTop, Kristjan Mar Hauksson of Nordic eMarketing and Dixon Jones of Receptional.
Andy Atkins-Krüger says:
"It clear that search marketing is a fundamental part of any online business marketing plan, and many operators now have an understanding of how to achieve success in the UK using this effective marketing tool. As businesses look to expand into new lucrative global territories they will need to implement an international search marketing plan which targets markets through multilingual campaigns. The international market presents a number of new challenges for online marketers so, for the first time in the UK, we have produced a Summit which focuses entirely on international and multilingual search to help businesses marketing on a European and global scale."
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